Stories sell. And the people who can tell a good story will sell more than people who can’t.
Having a great product and a good sales pitch just isn’t enough anymore. You need great stories to go with them.
In this 60 minute snapshot, you will learn how to leverage the power of storytelling to sell your product or service. Learn how to find, craft, and deliver compelling sales stories that resonate with buyers.
Meet your tutor
Paul Russell is an international trainer and speaker with approaching 20 years of experience working with some of the world’s most recognisable international brands and companies.
Paul is co-founder and managing director of Luxury Academy London which specialises in luxury skills development across the world.
Paul was born and spent his formative years in Mumbai India where he was privately educated by a team of three international tutors until 12 years of age. At twelve he was sent to England to complete his education and A-Levels at boarding school
Paul holds a BSc, MSc and Doctorate in Workplace Psychology.
Paul regularly features in the media and has been interviewed by Sky, BBC, ITV, Times of London, Daily Mail, Entrepreneur Magazine, Family Office Magazine and Luxurious Magazine.