Video Gallery
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The Psychology of Luxury Spending: A Deep Dive into High-Net-Worth Consumers' Minds.
Does Price Quality Bias Impact Luxury Sales?
The real James Bond
Gloria Vanderbilt. Poor little rich girl
Malicious Compliance in the workplace
Premium Mediocre. Easily accessible luxury.
How the goals and environments of consumers shape their relationship with your brand
How Affect shapes consumer judgments and decision making
Mature Luxury Consumers
How the senses shape luxury consumer behaviour
Information Impact Factor: How Knowledge shapes Consumer Behaviour
The Psychology behind Brand Loyalty
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